
Creatify pricing in 2026 starts with a Free plan (10 credits, watermarked exports), then Starter at $39 a month for 100 credits and Pro from $99 a month for 300 credits. At Creatify's own rate of 5 credits per 15 seconds, a 15-second ad costs about $1.95 on Starter and $1.65 on Pro.
Those plan prices come from third-party reviews checked in September and October 2026. Plans change often, so confirm the final number on the checkout page before you pay.
Short verdict: Creatify is a strong and fairly cheap pick if you buy Meta or TikTok ads and test dozens of avatar variants a week. It's a weaker fit if you sell on TikTok Shop and need one recurring face across about 90 shoppable videos a month. The math below shows why.
If you're also weighing Arcads, the same per-video math is in our Arcads pricing breakdown per TikTok video.
What is Creatify, and who is it built for?
Creatify is a US platform that turns a product URL into a video ad: it pulls the product info, writes a script and generates an AI avatar presenting the product on camera. It's built for performance marketers who run many ad variants on Meta, TikTok and YouTube Shorts, rather than one polished hero video.
It's a serious, well-funded company. In May 2025, Creatify said its community had passed 1.5 million people across more than 10,000 teams, and that it reached $9M in annual recurring revenue within 18 months of launch (Creatify blog: 1.5 million users and $9M ARR).
On June 2, 2025, TechCrunch covered Creatify's $15.5M Series A, co-led by Jeffrey Katzenberg's WndrCo with Kindred Ventures. The company puts its total funding at $23M.
What you get, in plain terms:
Product link to video: paste a URL, get a script and a first cut of the ad.
AI actor library: a large catalog of stock avatars with different ages, styles and settings.
Custom avatars: your own avatar on higher plans.
Batch variants: many versions of one ad in a single session, for hook testing.
Editor and voices: timeline, captions, music and multilingual voiceover.
API: for teams that generate videos from their own scripts or tools.
Creatify pricing plans in 2026
Creatify has four plans in 2026: Free with 10 credits a month and watermarked exports, Starter at $39 a month for 100 credits, Pro from $99 a month for 300 credits (selectable up to 5,000), and custom Enterprise. Annual billing is advertised at up to 50% off, about $19 a month for Starter.
Sources for this grid: adroast.ai (checked September 23, 2026), tryclout.ai (checked October 5, 2026), zeely.ai and camclo3d.com (September and October 2026). Creatify's own pricing page could not be opened for this article, so check the checkout page before you subscribe.
Creatify plans, prices reported in October 2026:
Plan | Monthly | Annual (per month) | Credits per month | Implied cost per credit | Notable limits |
|---|---|---|---|---|---|
Free | $0 | n/a | 10 | n/a | Watermarked exports |
Starter | $39 | About $19 | 100 | $0.39 | 1 generation at a time |
Pro | From $99 | From $49 | 300 to 5,000 | $0.33 at 300 credits | 1,500 AI actors, 3 custom avatars, videos up to 10 minutes, up to 5 parallel generations, 2 seats (up to 5) |
Enterprise | Custom | Custom | Custom | n/a | Quote-based |
The cheapest way to drop the watermark is the Starter plan. The Free plan is a test drive: 10 credits is two 15-second ads.
How many credits does a Creatify video use?
Creatify's help center says Video Ad, Avatar Video and AI Shorts cost 5 credits per 15 seconds of video, rounded up. So a 15-second ad costs 5 credits, a 30-second ad costs 10, and a 16-second ad also costs 10. Agent, Ad Flow and Ad Clone use a variable number of credits.
The source is Creatify's credit usage rules, a help-center article dated August 2026 according to third-party reviews. Most pricing pages you'll find skip this link and guess the rate. Their guesses range from 4 to 20 credits per video.
The rounding trap: 16 seconds bills like 30
Credits are charged per started 15-second block. Run 16 seconds and you pay for 30. On Starter, that's $3.90 for a clip that's one second too long.
The fix is simple. Write scripts that land at 14 or 29 seconds. Check the length before you render.
Cost per clip by length, at the help-center rate, prices reported October 2026:
Video length | Credits | Starter ($0.39 per credit) | Pro 300 ($0.33 per credit) |
|---|---|---|---|
1 to 15 seconds | 5 | $1.95 | $1.65 |
16 to 30 seconds | 10 | $3.90 | $3.30 |
31 to 45 seconds | 15 | $5.85 | $4.95 |
46 to 60 seconds | 20 | $7.80 | $6.60 |
One more wrinkle. A hands-on test published by promer.ai in September 2026 saw an in-app tooltip showing 4 credits per 15 seconds. Rates can differ by feature or change over time. The number shown before you render is the one that applies.
Revisions and credit expiry
Revisions cost 3 credits per 15 seconds, per the same help-center page. They're free on Pro and higher if you keep the same script, avatar and voice. Change any of the three and you pay again.
Credits on monthly plans are valid for two months, according to Creatify's help-center FAQ as quoted by soku.ai. A slow month can carry into the next one. It can't carry further.
What changed in May 2026 for API users
If you call Creatify through its API, billing for the Aurora model moved to per-second pricing in May 2026, per the Creatify API changelog. aurora_v1 now costs 1 credit per second, down from 20 credits per 15-second video. aurora_v1_fast costs 0.5 credits per second. The September 2026 changelog adds a boreal option at 10 credits per 30-second video.
In practice, a 15-second Aurora clip on the API went from 20 credits to 15, and a 16-second one costs 16. Per-second billing removes the rounding trap there. The 15-second block rule in the help center still covers the app's video features.
What a month of TikTok Shop videos really costs
If you post up to 3 shoppable videos a day, about 90 a month, Creatify Starter's 100 credits cover only 20 clips of 15 seconds. Pro's 300 credits cover 60. Ninety 15-second clips need 450 credits, which means a higher Pro tier. At 30 seconds, you need 900 credits.
Why 90? On TikTok Shop US, affiliate creators need at least 1,000 followers, and anyone under 5,000 is enrolled automatically in a pilot program, according to TikTok Shop's Creator Eligibility Policy dated September 25, 2026. The Affiliate Creator Pilot Program Introduction, dated May 13, 2026, caps that pilot at 3 shoppable videos per day and 3 shoppable LIVEs per week.
Max out the daily cap and you're near 90 videos a month. Even if you're a seller posting from your own account, it's a handy planning number for a daily testing rhythm.
Monthly cost to produce about 90 short shoppable videos, prices reported October 2026:
Plan | Monthly price | Credits | Videos covered | Cost per video | Covers 90? |
|---|---|---|---|---|---|
Creatify Starter | $39 | 100 | 20 at 15 s, or 10 at 30 s | $1.95 (15 s), $3.90 (30 s) | No |
Creatify Pro (300 credits) | $99 | 300 | 60 at 15 s, or 30 at 30 s | $1.65 (15 s), $3.30 (30 s) | No |
Creatify Pro (higher tier) | Check the checkout page | 450+ (15 s) or 900+ (30 s) | 90 | Depends on the tier price | Yes |
Klonify Ultra (10,000 credits) | €198 | 10,000 | 100 at 10 s, 720p | About €1.98 (10 s) | Yes |
Read this table honestly. Per raw clip, Creatify is cheaper than Klonify: $1.65 to $1.95 for 15 seconds, against about €1.98 for 10 seconds. What the euro price adds is a reusable custom AI influencer, viral-format recreation, an included editor and TikTok account connection. Whether that's worth it depends on how you sell.
Compare creative cost with TikTok's 6% cut
TikTok Shop US charges sellers a 6% referral fee on most categories, according to the TikTok Shop Referral Fees by Category page dated October 8, 2026. Some jewelry subcategories and pre-owned items pay 5%. On a $25 product, 6% is $1.50.
Now put a video next to that fee. Your creative cost per order depends on how many orders each video drives:
Orders from one video | Creative cost per order ($1.95 Starter clip, price reported October 2026) | Referral fee per order on a $25 item (6%, TikTok Shop page dated October 8, 2026) |
|---|---|---|
1 | $1.95 | $1.50 |
5 | $0.39 | $1.50 |
10 | About $0.20 | $1.50 |
No tool guarantees any of these rows. Here's the habit worth building today: divide each month's video spend by the orders your videos actually drove. Watch that number next to the 6% fee.
Creatify strengths you shouldn't ignore
Creatify's real strengths are a large AI actor library, a product-URL-to-ad workflow that saves research time, batch generation for testing many hooks at once, and long videos on Pro. Its per-clip price is also low: about $1.65 to $1.95 for a 15-second ad at the help-center rate.
Faces to swap: Pro reportedly includes 1,500 AI actors. A new face can revive a tired ad.
Less grunt work: the product page scrape gathers visuals and benefits for you.
Built for testing: batch variants fit media buyers feeding Meta or TikTok ad campaigns.
Long formats: Pro reportedly allows videos up to 10 minutes.
Free revisions on Pro: as long as script, avatar and voice stay the same.
Creatify limits to know before you pay
Before you pay for Creatify, know five limits: the 15-second rounding, credits that expire after two months, a Starter plan too small for daily posting, shared stock avatars that other advertisers also use, and raw output that usually needs editing. None of these is a dealbreaker, but each one changes your real cost per video.
1. The rounding adds up
Ninety 16-second clips cost 900 credits. Ninety 15-second clips cost 450. Same videos, double the bill.
2. Credits expire after two months
If you batch-render once a quarter, you lose credits. Plan renders inside the two-month window.
3. Starter is sized for testing
Starter gives 100 credits and reportedly 1 generation at a time. That's 20 clips of 15 seconds. At 3 videos a day, you run out in about a week.
4. Stock avatars are shared
Stock faces appear in many brands' ads. For pure ad testing, that's fine. If you want one recurring face to represent your shop, you need custom avatars, which sit on Pro (3 reportedly included).
5. Raw output still needs editing
A video generated from a URL is a first draft. Slow pacing, a soft hook, a product shot in the wrong spot: you fix those yourself. That's true of every AI video tool, including the one compared below.
Creatify vs Klonify: the comparison
Klonify is a French tool that generates sales videos for TikTok Shop: from a product link, it writes the script, produces the voice, creates the AI influencer who presents the product and exports the edited video without a watermark, in under five minutes, from €19 a month. Here's how it stacks up against Creatify on cost and features.
Side by side, prices reported October 2026:
Criterion | Creatify | Klonify |
|---|---|---|
Entry price | $39/mo Starter (Free plan with watermark) | €19/mo Standard, no free plan |
Currency | US dollars | Euros, converted by your bank |
Credits on entry plan | 100 | 750 |
Cost unit | 5 credits per 15 s, rounded up | 50 credits per 5 s, 100 per 10 s (720p) |
Max video length | Up to 10 min on Pro | 15 s Standard, 20 s Pro, 30 s Ultra |
Custom avatars | 3 on Pro | 3 custom AI influencers on Pro, unlimited on Ultra |
Viral video recreation | Ad Clone, variable credits | 100+ templates in 1 click (Pro and Ultra) |
Unused credits | Valid two months on monthly plans | Roll over while subscribed, up to 2x the monthly allotment |
Parallel generations | 1 on Starter, up to 5 on Pro | 1 Standard, 3 Pro, 5 Ultra |
Dialogue languages | Multilingual voices | English or French only |
Commitment | Monthly or annual | No commitment, cancel anytime |
A note for US buyers: it bills in euros. €19 is about $21. Your card issuer converts at the day's rate and may add a foreign transaction fee, so check your card terms.
What it does and what it doesn't
It does: turn a product link into a script, voice, AI influencer and edited video; keep one custom face across every video on Pro and Ultra; recreate proven viral formats with your product; give you a free built-in editor.
It doesn't: offer a free plan; make videos longer than 30 seconds; generate dialogue in languages other than English and French; pick winning products for you; post consistently in your place.
See every plan and credit pack on the pricing page before you choose: all plans are no commitment, cancel anytime.
Verdict: Creatify or something else?
Pick Creatify if you're a media buyer testing many avatar variants for Meta or TikTok ads and want the lowest cost per raw clip. Look elsewhere if you sell on TikTok Shop and need one recurring AI face across daily shoppable videos, viral-format recreation, and posting tied to your TikTok account.
Creatify is the better choice if
You run paid ads and need dozens of variants a week.
You want long videos, from 30 seconds to several minutes.
You pay in dollars and want an annual discount.
You plan to work through an API with per-second Aurora billing.
Klonify fits better if
You sell or promote on TikTok Shop US and post short videos daily.
You want one reusable AI face that becomes the face of your shop.
You'd rather start from viral formats than from a script written cold.
You want unused credits to roll over while you stay subscribed.
Still comparing? Read the Arcads alternatives roundup and the best HeyGen alternatives for TikTok Shop.
Try Klonify: your first video takes under 5 minutes, from a single product link.
Creatify pricing FAQ
Quick answers to the questions US buyers ask most about Creatify pricing, based on Creatify's help center, its API changelog and third-party reviews checked in September and October 2026. Plan prices can change, so treat every number as a snapshot and confirm on the checkout page before you subscribe.
How much does Creatify cost per month?
Third-party reviews checked in September and October 2026 list Creatify at $0 for the Free plan (10 credits, watermarked), $39 a month for Starter (100 credits) and from $99 a month for Pro (300 credits, selectable up to 5,000). Enterprise is custom. Annual billing is advertised at up to 50% off, about $19 a month for Starter. Confirm on the checkout page.
Is Creatify free to use?
Partly. The Free plan gives 10 credits a month, enough for two 15-second ads at the help-center rate of 5 credits per 15 seconds, and exports carry a watermark, according to third-party reviews from September and October 2026. To post clean videos on TikTok Shop, you need a paid plan, starting with Starter at $39 a month.
How many credits does a Creatify video use?
Creatify's help center (dated August 2026 per third-party reviews) says Video Ad, Avatar Video and AI Shorts cost 5 credits per 15 seconds, rounded up. A 15-second ad costs 5 credits, a 16- to 30-second ad costs 10. A September 2026 promer.ai test saw a tooltip showing 4 credits per 15 seconds, so trust the number shown before you render.
Do Creatify credits roll over or expire?
Credits on Creatify monthly plans are valid for two months, according to Creatify's help-center FAQ as quoted by soku.ai. You can carry a slow month into the next one, but not further. If your posting rhythm is uneven, plan your renders so your credits get used inside that two-month window.
Is Creatify worth it for TikTok Shop sellers?
It depends on volume and format. At about 90 shoppable videos a month, the pace set by the US pilot program's 3-videos-a-day cap (TikTok Shop policy dated May 13, 2026), Starter and the 300-credit Pro tier run out. Creatify stays cheap per raw clip. It's less suited if you need one recurring custom face and viral-format templates.
What are the best Creatify alternatives?
For TikTok Shop, look at Klonify, which turns a product link into a sales video with a reusable AI influencer from €19 a month, with no free plan. Arcads and HeyGen are the other common options for avatar videos. Compare them on cost per finished video, custom avatars and credit expiry before you look at the headline price. For a full ranking, see our 5 best Creatify alternatives for TikTok Shop.
